Cause Marketing Partners
Holiday Campaign to Make Change that Counts
Save the Children partnered with Barneys New York on their holiday ‘Make Change’ campaign. By transforming sentiments into #centiments, consumers were reminded of the season’s guiding principles to not just give - but to give back. For each post shared on social media using #centiments @barneysny, the Barneys New York Foundation donated $5 to Save the Children to support its early education programs. Consumers also had the opportunity to visit Barneys New York locations throughout the season for additional ways to get involved and Make Change in store, at register, online and via events.
The Power of Celebrity
Since beginning our partnership in 2009, Bvlgari has raised over $100 million globally through sales of an iconic Save the Children jewelry collection. More than half a million people have purchased the signature pieces, including a ring, a bracelet and a pendant. Funds raised through the partnership have been invested in over 120 projects, reaching more than 2 million at-risk children and youth through education, emergency response, poverty reduction and youth empowerment programs. Most recently, in honor of World Children’s Day, Bvlgari donated 10% of sales made in U.S. boutique locations to support Arte di Bvlgari- a program that provides afterschool arts curriculum to children in rural America who would normally not have access to arts education.
Kinder Joy of Moving
For the last five years, Save the Children has partnered with Ferrero and the Kinder brand, incorporating Kinder Joy of Moving activities into our SummerBoost camps, which keep kids engaged and learning throughout the summer months. With a shared goal to enrich the lives of vulnerable children ages 6-12 in the U.S., we’re able to promote healthy movement and development when kids in rural America’s most underserved communities are out of school and need it most. Kinder’s Joy of Moving project has inspired more than 2.6 million children to get active, enjoy moving, and develop life skills in a joyful way. Learn more about our partnership here and access at-home activities in our Resource Center here.
Honoring Educators through #CansofKindness
To celebrate back to school season, we partnered with Hasbro and Play-Doh to honor educators through their #CansofKindness campaign, a global initiative that highlighted teachers who are making a difference. By posting to social media using #CansOfKindness and tagging Play-Doh, participants were able to spread a little kindness and nominate a teacher making a positive impact in their students’ lives. One winner was rewarded a year’s supply of Play-Doh compounds for their classroom. In addition, Play-Doh donated 1 million cans in support of our early education programs around the world. Together, we’re encouraging continued creative and imaginative play
In-Store Promotion to Engage Consumers
IKEA U.S. and Save the Children have partnered for over a decade to provide children with a healthy start in life and protection from harm. IKEA U.S. is a committed partner in our relief, recovery, and emergency response programs through product donations and financial support, providing thousands of children and their families the support needed to thrive and supporting a child's right to play. Most recently, IKEA is supporting our annual summer education campaign, Make Summer Fair, with an at-register promotion designed to benefit Save the Children’s U.S. Programs.
Playing It Forward for Kids in the U.S.
For over 15 years, Mattel and Save the Children have worked together to Play it Forward to ensure that the most vulnerable children in America have the opportunity to realize their potential through the power of purposeful play. Most recently, customers could support our work together by purchasing select Barbie®, Matchbox® and Little People® items at Target or on target.com. A portion of the retail price was donated to Save the Children to support our work to provide access to quality early education resources. Together, we’re giving kids in the hardest to reach places the opportunity to reach their full potential.
Delivering Impact for Kids through Fashion and Cause
Save the Children is proud to partner with Olivela - who currently donates 20% of proceeds of all purchases to Save the Children’s Children’s Emergency Fund – which provides immediate humanitarian aid to children and families who need it most. Olivela has raised more than $1,000,000 for Save the Children – providing resources for children all over the world and here in rural America. Together, we’re proving that small actions can have a big impact and bring real change.
A Healthier, Happier Tomorrow for Children in the U.S.
Once Upon a Farm and Save the Children are focused on nourishing our nation’s children. In 2021, Once Upon a Farm launched their A Million Meals program dedicated to helping provide 1,000,000 nutritious meals to kids in food-insecure communities in America by 2024. To help kids reach their full potential, The Million Meals pledge consists of financial investments, product donations, company-wide volunteer opportunities and other programming that support Save the Children’s early education and food programs delivering nutritious meals to kids in need. Currently, for every Overnight Oat pouch purchased, Once Upon a Farm will donate $0.25 to Save the Children’s U.S. programs.
Unlocking Books for Rural Families
Scholastic and Save the Children know that summer reading helps put kids on the road to success. Since 2021, Save the Children has been the philanthropic beneficiary of Scholastic’s Summer Reading campaign. The program offers kids an exciting, free, and safe summer reading experience, while unlocking a donation of 25,000 books for kids in our U.S. programs who have limited or no access to books - giving them the opportunity to keep learning through the summer and beyond.
Helping Children and Caregivers in Need
Since 1984, T.J.Maxx has partnered with Save the Children so that children in rural America can have a healthy, strong foundation to succeed in learning and in life. With caregivers playing such an important role in their children’s success, we can empower them to be their child’s first and best teacher. Each summer annually, customers can donate at checkout at T.J.Maxx stores- and 100% of each donation will support Save the Children’s work to provide educational programs and resources in rural America. Together, we’re helping children and caregivers in need.
In-Store Campaign Supporting Moms and Kids in Need
Save the Children and Ulta Beauty have joined forces since 2019 to celebrate Mother’s Day and support moms and kids in need. When customers gave online or at-register at Ulta Beauty store locations and online in May, 100% of donations support Save the Children’s efforts to ensure families in America don’t go hungry by way of the Ulta Beauty Charitable Foundation. Together, Ulta Beauty and Save the Children are helping others by providing healthy and nutritious food, easing financial burden for families, lowering the percentage of food insecurity and protecting families from the impact of hunger.
T-Shirts That Make the World a Better Place
UNIQLO recently launched a new charity initiative supporting refugees, women and children through t-shirt sales. Called UNIQLO UT PEACE FOR ALL, the project enlists internationally renowned leaders in design, art, literature, science and sports to design t-shirts, with proceeds going to three organizations, including Save the Children. 100% of profits support humanitarian crises - proving that with just a simple t-shirt, we can help make the world a better place.
Partnering for a Fair and Just Society
Save the Children is honored to partner with Warner Bros. Discovery, a global leader in real life entertainment, serving a passionate audience of superfans around the world with content that inspires, informs and entertains. Warner Bros. Discovery launched RISE, a global initiative focused on reducing inequality and supporting empowerment – around the world – by addressing social mobility through access to the most basic human needs. In partnership with Save the Children, this four-year campaign supporting 10 million people in 22 countries identified as having the most need, bringing scale to the education and social mobility programs to children and families in under-resourced communities.
With the support of Warner Bros. Discovery movie Barbie and Mattel's Barbie Dream Gap Project, Warner Bros. Discovery is once again joining together with Save the Children, to give hundreds of thousands of girls the resources to help make their dreams a reality. Helping them stay in school because education is a ladder out of poverty. Keeping them safe from gender-based violence and child marriage. And advocating for gender equality and girls’ empowerment, globally. All so they can be anything they dream to be.
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