Woman and a baby.

Karima*, 22, feeding her 16-month-old baby Alia*. Photo by Majed Nadhem / Save the Children.

Gabriela Hearst Initiative to Help Children in War-Torn Yemen

All net proceeds from Dec 2 to Dec 9 will go to Save the Children’s humanitarian work in Yemen

NEW YORK (December 2, 2019) – From December 2nd to December 9th, 100% percent of net proceeds across all ready-to-wear, handbags, and accessories in Gabriela Hearst flagship stores (985 Madison Avenue, New York and 59 Brook Street, London) and Gabrielahearst.com will be donated to Save the Children to support child nutrition and relief efforts in war-torn Yemen.

All Gabriela Hearst handbags, which are usually only available via a wait list, will be click-to-buy on Gabrielahearst.com.

“Save the Children is one of the largest non-profit organizations on the ground in Yemen. The humanitarian crisis has fallen out of media discourse, given the speed of our current news state. The catastrophe is present and needs as much help as possible.

For me personally the holiday spirit should be about giving, and this is why we are donating all net proceeds to this important cause. I have deep admiration for the past, present, and future work of Save the Children.” – Gabriela Hearst

More than 12 million children in Yemen are in need of humanitarian assistance. Save the Children is providing food, cash vouchers, critical healthcare services, education and protection to children and families affected by this crisis.

A new analysis by the global humanitarian organization reveals tens of thousands of children are one step away from famine. An estimated 17,000 children living in hard to reach areas in Yemen– cut off by war –are at increased risk of severe acute malnutrition and death if issues with aid access are not urgently resolved.

“Save the Children is working around the clock every day to give the children of Yemen the support they desperately need. I visited the war-torn country earlier this year, and Yemeni children are truly bearing the brunt of this conflict. They suffer from malnutrition and other illnesses, and are missing out on school and childhood,” said Carolyn Miles, Save the Children CEO. “We are incredibly grateful to Gabriela Hearst for making Save the Children’s efforts in Yemen the focus of this campaign. As we enter the season of giving, this is a unique and meaningful way for shoppers to give back and make an impact on the lives of children growing up in the world’s largest humanitarian crisis.”

Save the Children believes every child deserves a future. Since our founding 100 years ago, we’ve changed the lives of more than 1 billion children. In the United States and around the world, we give children a healthy start in life, the opportunity to learn and protection from harm. We do whatever it takes for children – every day and in times of crisis – transforming their lives and the future we share. Follow us on FacebookInstagramTwitter and YouTube.

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