Save the Children Teams up With Twitch for Its First Livestream Charity Arcade Event
Arcade Superplay Expo, a 48-Hour Charity Stream, to Take Place October 21-23
FAIRFIELD, Conn. (Oct. 21, 2016) — Save the Children announced today that more than 20 superstars in the world of classic arcade games will come together at Twitch headquarters in San Francisco from Oct. 21-23 for Arcade Superplay Expo, a 48-hour livestream event of world-class arcade play to benefit Save the Children.
Thirty-six years after the American debut of Pac-Man, Save the Children and Twitch will commemorate this historic event in arcade game history by organizing a throwback arcade game marathon. Combining the popular arcade games of the 1980’s with the new technology of the 21st century, Arcade Superplay Expo was created by gamers for the gaming community to give back to children in need.
World-record holders in games such as Donkey Kong and Super Mario Bros. will look to set new records during Arcade Superplay Expo, which will raise funds to help children in need in the U.S. and around the world. Scheduled players include Wes Copeland (Donkey Kong world record holder), Robbie Lakeman, Hector Fly, Andrew G, PJ DiCesare, LordBBH, DeadFlip, KevinDDR and PHNIX, among others.
These players’ dexterity, hand-eye coordination and speed of gameplay will be on display for all to watch via a stream broadcasted live on Twitch all weekend at http://www.twitch.tv/superplay.
Viewers can cheer players on and watch their favorite games while donating to a worthy cause. Donations can be made at http://www.bit.ly/asx2016.
"We are honored to be selected as the charity beneficiary for what we hope will be an annual event with Twitch’s arcade game community," said Ettore Rossetti, Save the Children’s senior director of Social Business Strategy & Innovation. "Not only will the event will be incredibly fun for the participants, viewers and donors, but it will also raise valuable funding for serious issues affecting kids in the U.S. and around the world. This is a win-win situation for all."
In 2012, Save the Children created "Be a LifeForce," an initiative for gamers, streamers and vloggers to raise money for kids, while playing videogames and streaming online. The initiative has raised more than million over the past four years, and when combined with matching grants has helped fund more than million towards Save the Children’s global programs.
"When it comes to charity events, we love seeing how passionate and supportive the Twitch community is, primarily in terms of the organizations, players and viewers who collectively contribute to the experience," said Andrew Schroeder, Charity Events Manager, Twitch. "Since Save the Children’s Arcade Superplay Expo is for a great cause, opening our doors and helping them stream from our headquarters was an easy decision to make."
The livestream event is free and open to the public, and will run from Friday, Oct. 21 at 6 p.m. PST to Sunday, Oct. 23 at 6 p.m. PST. The event at Twitch headquarters is by invitation only. View the schedule here: https://horaro.org/superplay2016/schedule.
Save the Children believes every child deserves a future. Since our founding 100 years ago, we’ve changed the lives of more than 1 billion children. In the United States and around the world, we give children a healthy start in life, the opportunity to learn and protection from harm. We do whatever it takes for children – every day and in times of crisis – transforming their lives and the future we share. Follow us on Facebook, Instagram, Twitter and YouTube.
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