Join Models Karen Elson and Jon Kortajarena to Make the World Better With a Holiday Sweater

Fifty Percent from Each Sweatshirt Sold Benefits Save the Children

Fairfield, Conn. (Nov. 8, 2016) — 'Tis the season to be jolly! For the holidays this year, Save the Children is partnering with some of the world’s top models and an online shop and platform for parents, Selfish Mother, to create a series of slogan sweatshirts in celebration of the season.

Models Karen Elson, Jon Kortajarena, David Gandy and Immy Waterhouse, among others, have partnered with blogger Molly Gunn, the brains behind the brand Selfish Mother and the #GoodTees initiative to create a range of sweatshirts that not only look good, but also do good. On sale now, the designs each feature a unique and cheeky slogan and will be available to purchase exclusively at Selfish Mother’s online store, 'The FMLY Store.'

"We are delighted to have Molly Gunn of Selfish Mother on board along with inspiring models such as Karen, Jon and Immy who have all worked together to create these fun designs," said Carolyn Miles, president & CEO of Save the Children. "Money raised from the sale of the sweatshirts could help Save the Children give children living in a refugee camp clothes to keep them warm through winter or buy nutritious food for their entire family. It could also help us to bring essentials like healthcare, education, protection and food to the millions of children around the world who are missing out on the most basic support. All this, just by wearing a sweatshirt – it’s an easy way to help solve serious problems."

Featuring festive words and slogans including 'SPARKLE,' 'BAUBLES,' 'OFF DUTY ELF,' 'SANTA’S HELPER,' 'NUTCRACKER' and 'SECRET SANTA,' the adult sweatshirts are unisex, offering both men and women the chance to get their hands on an exclusive design for £45 ()*. Children can also join in the festive spirit with a sweatshirt priced at £20 (.50). In support of this worthwhile and worldwide cause, 50% from each sweatshirt sold (around .00 per adult sweatshirt and per kid’s sweatshirt) will be donated to Save the Children.

"By buying this sweatshirt, we can all do our part and be real Santa’s Helpers just like Save the Children helps so many kids around the world every day," Jon Kortajarena who helped design the "Santa’s Helper" sweatshirt. "Last year, I had the chance to see their work in Nepal, and it really is extraordinary. It changed me and my priorities. They are real heroes! Now we have an opportunity to help them, so I urge you all to join me in supporting such an amazing cause."

Added Karen Elson, who helped create the "Sparkle" sweatshirt, "I’m thrilled to be a part of the Save the Children’s campaign this year. Having seen the charity’s work first-hand helping Syrian refugees in Za’atari refugee camp in Jordan and helping mothers to give birth in a safe place with a health worker present in both Sierra Leone and Cote D’Ivoire, I can tell you that by purchasing one of my 'SPARKLE' sweatshirts, you will actually be helping to save the life of a child!"

"I had such great Christmas fun collaborating with the Selfish Mother brand and producing my 'BAUBLES' sweatshirt for Save the Children’s holiday campaign," said Immy Waterhouse. "I look forward to people wearing my design in support of, and raising funds for, Save the Children."

David Gandy also said, "I feel honored that Save the Children has asked me to join this fantastic line-up to create my very own holiday sweatshirt with Molly Gunn. They do so much great work every year helping children worldwide and now my very own NUTCRACKER sweatshirt can contribute to this brilliant cause."

'Wear & Share' on social media using @SavetheChildren @SelfishMother @TheFMLYStore Instagram handles.

*The FMLY Store lists prices in British pounds. Prices will be converted to US dollars upon checkout.

Save the Children believes every child deserves a future. Since our founding 100 years ago, we’ve changed the lives of more than 1 billion children. In the United States and around the world, we give children a healthy start in life, the opportunity to learn and protection from harm. We do whatever it takes for children – every day and in times of crisis – transforming their lives and the future we share. Follow us on FacebookInstagramTwitter and YouTube.


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