FAIRFIELD, Conn. (April 3, 2017) — Save the Children is proud to announce a new partnership with Life Time Tri, America’s Premier Triathlon Series throughout the 2017 event season. Through the alliance, Life Time Tri will donate race entries for each event to Save the Children which has committed to challenge its donor base to experience the triathlon lifestyle for themselves – all while generating funding for children in need.
Save the Children is the leading international children’s relief organization, working in 120 countries including the United States. They do whatever it takes to ensure that all children get access to what they deserve — a healthy start, the opportunity to learn, and protection from harm.
The relationship represents much more than a preferred charity partnership. It allows Life Time Tri an opportunity to grow the sport of triathlon by connecting with one of the world’s largest philanthropic networks.
"Save the Children is excited to partner with Life Time Tri in this endeavor," said Robin Van Etten, Senior Director, Mass Market Fundraising for Save the Children. "Triathletes are some of the most passionate competitors out there. With the help of Life Time Tri, we are hoping their passion for the sport will translate into a passion for raising money for kids in need."
Save the Children and Life Time Tri will team up with several celebrity athletes to race on Team Save the Children. Initial celebrity participants include Tony Kanaan of Indy Racing League (South Beach Tri), Scott Braun , Eric Byrnes, and Heidi Watney of MLB Network (NYC Tri) and Chikage Windler of CBS Austin (CapTex Tri).
"We see triathlon as the ultimate Healthy Way of Life, and Save the Children offers the perfect platform to recruit fellow believers," says Scott "Hootie" Hutmacher, Brand Manager for Life Time Tri. "The sport offers amazing rewards for those willing to commit, train and persevere. Using their voice to inspire new participants – with purpose-driven intentions – will help us cultivate triathletes for life."
Participants who commit to triathlon with Team Save the Children are asked to raise a minimum of $500 for the organization. Beyond donated race entry, athletes receive a variety of training instruction and coaching support, team merchandise, VIP race amenities and exclusive, non-competitive swim starts.
The relationship links Save the Children with Life Time’s eight short-course triathlons, each held in iconic U.S. destinations. The Life Time Tri season kicks-off this weekend with the South Beach Triathlon (April 2). Announced last week, the new series finale will be hosted in San Diego (Oct. 15).
To learn more about Save the Children, visit: www.savethechildren.org
To learn more or register for any 2017 Life Time Tri event, visit: www.lifetimetri.com.
Save the Children gives children in the United States and around the world a healthy start, the opportunity to learn and protection from harm. We invest in childhood — every day, in times of crisis and for our future. Follow us on Twitter and Facebook.